Poland can be a good brand. Professional image development of the country has a direct impact on investor's concern. Poland seen through the eyes of foreigners is often a better place than the country described by nationals. Completely different picture is presented by people who completely do not know it and those who know the country well like businessman and reporters. How the Poland was seen in the past and how it looks nowadays, were main topics of debate 'Is Poland a good brand", organized by newspaper "Rzeczpospolita".
First associations.
According to President of Polish Agency of Information and Investment, Slawomir Majman, Poland is badly seen by those who know the country only from media or indirect communication.
- Research carried out by PL.2012 company and Ministry of Sports and Tourism, shows that first associations with Poland are strongly negative: poor country, poorly developed, religious with high number of criminality and emigrants - Majdan says.
Completely different picture have business circles oriented towards international cooperation. Here, in all researches, we can observe a vast jump in positive associations. - They see us as a stable country with big internal market and economic growth. It is like two completely different countries. - he adds.
We have signed a contract for the design and expansion of National Road No. 25 on the section between Zbiersk and Kokanin. The contractor, Strabag, has 39 months from the signing date to complete the project, which is valued at PLN 484,134,160.50. Drivers will be able to use the new 18-kilometre route in the fourth quarter of 2029.
czytaj więcejThe Wrocław Branch of GDDKiA hosted representatives from the Czech Road and Motorway Directorate (ŘSD) from the Hradec Králové office to discuss the connection between Poland’s S3 expressway and the Czech D11 motorway.
czytaj więcejThe Baltic Sea today plays a crucial role in the energy security of Poland and the wider region. It serves as a key route for oil and gas supplies, hosts underwater power and fiber-optic cables, and is the site of large-scale offshore wind farms that will supply Poland’s energy system in the coming years. With the growing strategic importance of the Baltic Sea and the ongoing war in Ukraine, the scale of threats to critical offshore infrastructure is also increasing.
czytaj więcejPoland is undertaking a major infrastructure project to implement the ERTMS/GSM-R system across the railway lines operated by PKP Polskie Linie Kolejowe S.A. as part of the National Railway Programme until 2030 (with a perspective to 2032). The project aims to modernize the signaling and communication systems, increasing the safety, efficiency, and interoperability of the national rail network with European standards.
czytaj więcejAs part of the National Railway Programme until 2030 (with a perspective until 2032), Poland is conducting a comprehensive study focused on the development directions of the national railway network, taking into account limitations at key railway nodes across the country.
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